Current news
In the company
15 Feb 2022
Krynica Vitamin participated in Winter Fancy Food Show in Las Vegas
Polish beverage producer Krynica Vitamin won the hearts of American consumers recently at the prestigious SFA Winter Fancy Food Show in Las Vegas, where the industry came together for the first time in two years. Exhibitors loved the drinks developed in our R&D department.
“We are impressed that so many exhibitors visited Krynica Vitamin and sampled our drinks. They enjoyed exploring our whole range of products including kombucha drinks, functional beverages infused with hemp extract, ice teas, all-natural energy drinks made with real fruit juice, energy drinks with original tastes like chewing gum as well as vegan iced coffee made with oat milk. Trade show participants particularly enjoyed our iced coffee espresso lemonade, a fresh and surprising new flavor for Las Vegas visitors” said Aleksandra Lach, head of the Krynica Vitamin sales department.
“Tradeshow attendees were interested not only in our recipes and know-how but in our wide range of packaging options, especially the 150 ml can. This packaging format was an absolute hit – small and convenient, so unlike the 568 ml can popular in the US. Our production plant having vast product packaging capabilities, can produce both sizes and many more.”
Krynica Vitamin representatives were thrilled to participate in the SFA Winter Fancy Food Show, which helped confirm the company’s interest in the US market. Although the cost of freight transport from Europe remains high, it should come down in the long term. In the meantime, Krynica Vitamin can focus on producing beverages in Europe for US companies interested in entering the market.
Krynica Vitamin, one of the top producers of non-alcoholic and low-alcohol beverages in Central and Eastern Europe, is a publicly listed company based in Poland. Our products are present in almost 40 countries around the world and we hope to continue growing rapidly. For nearly 30 years, Krynica Vitamin has been shaping the beverage market in Poland, creating innovative products in response to health trends. The family-owned company is a showcase of the Polish food and beverage industry in the world. In 2021 exports accounted for more than half of company revenue with Germany, the United States and the United Kingdom as our largest export markets.
“We are impressed that so many exhibitors visited Krynica Vitamin and sampled our drinks. They enjoyed exploring our whole range of products including kombucha drinks, functional beverages infused with hemp extract, ice teas, all-natural energy drinks made with real fruit juice, energy drinks with original tastes like chewing gum as well as vegan iced coffee made with oat milk. Trade show participants particularly enjoyed our iced coffee espresso lemonade, a fresh and surprising new flavor for Las Vegas visitors” said Aleksandra Lach, head of the Krynica Vitamin sales department.
“Tradeshow attendees were interested not only in our recipes and know-how but in our wide range of packaging options, especially the 150 ml can. This packaging format was an absolute hit – small and convenient, so unlike the 568 ml can popular in the US. Our production plant having vast product packaging capabilities, can produce both sizes and many more.”
Krynica Vitamin representatives were thrilled to participate in the SFA Winter Fancy Food Show, which helped confirm the company’s interest in the US market. Although the cost of freight transport from Europe remains high, it should come down in the long term. In the meantime, Krynica Vitamin can focus on producing beverages in Europe for US companies interested in entering the market.
Krynica Vitamin, one of the top producers of non-alcoholic and low-alcohol beverages in Central and Eastern Europe, is a publicly listed company based in Poland. Our products are present in almost 40 countries around the world and we hope to continue growing rapidly. For nearly 30 years, Krynica Vitamin has been shaping the beverage market in Poland, creating innovative products in response to health trends. The family-owned company is a showcase of the Polish food and beverage industry in the world. In 2021 exports accounted for more than half of company revenue with Germany, the United States and the United Kingdom as our largest export markets.
